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NPD Group Global Events

StreamTV Summer Research Summit

Presentation Title: Consumer Behavior: Retaining Attention in the Rip-Roaring Decade of Streaming Video
Presenter: John Buffone, Executive Director, Industry Analyst, The NPD Group
Date & Time: Tuesday, June 30 at 11:35am ET
Location: Virtual (Link to Register to Attend Forthcoming)
Description: Growing, and retaining, a streaming video audience has become the priority of the 2020s. In this presentation, John Buffone will explore what captures consumers' attention in an environment with seemingly endless viewing options, taking a look at what fosters sign-up, maximizes viewer engagement, and minimizes churn.

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NPD Group Global Events

Demographics of the OTT Consumer

Presentation Title: Demographics of the OTT Consumer
Presenter: John Buffone, Executive Director, Industry Analyst, The NPD Group
Date & Time: July 22, 9:50AM Pacific
Location: Virtual (Link to Register to Attend Forthcoming)
Description: The OTT.X ONLINE LIVE virtual conference focuses on the strategies and business of OTT video delivery, including distribution, search and discovery, international distribution strategies, and managing advertising sales and execution.

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